Focus is on eradicating malnutrition in India
We are committed towards our goal of eradicating malnutrition in India. Our mission is to eradicate malnutrition not only in PUNJAB, but across India. Our main objective is to manufacture and distribute rich source of nutrients that is fortified rice among poor children.
Why Fortification Of Rice Is Necessary?
FRK stands for Fortified Rice Kernels. They are a crucial component of rice fortification programs, designed to combat micronutrient deficiencies. Here's a breakdown of what they are and why they are important:
What are Fortified Rice Kernels (FRK)?
FRK are rice-shaped kernels that have been enriched with essential vitamins and minerals, such as iron, folic acid, and vitamin B12.
The Integrated Child Development Services (ICDS) scheme is a very important program in India. Here's a summary of its key aspects:
Purpose:
1) It's a program aimed at the holistic development of children, specifically those under the age of 6, and also pregnant and lactating mothers.
2) It focuses on addressing malnutrition, health issues, and the developmental needs of young children.
Key Services:
1) Supplementary nutrition.
2) Pre-school non-formal education.
3) Immunization.
4) Nutrition and health education.
Jindal Rice Mills - the leading provider of FRK, particularly in the context of large-scale programs, tackle malnutrition through a strategic and multi-faceted approach.
The core strategy is to address "hidden hunger," which refers to deficiencies in essential vitamins and minerals (micronutrients) like iron, folic acid, and vitamin B12.
Fortified rice kernels are designed to deliver these crucial nutrients, helping to combat conditions like anemia and other related health issues.
Jindal Rice Mills - do effective implementation which involves collaboration with governments, NGOs, and private sector providers. These partnerships help to ensure efficient production, distribution, and awareness of fortified rice.
