Jindal Rice Mills

What Jindal Rice Mills Is Focusing On?

Focus is on eradicating malnutrition in India

We are committed towards our goal of eradicating malnutrition in India. Our mission is to eradicate malnutrition not only in PUNJAB, but across India. Our main objective is to manufacture and distribute rich source of nutrients that is fortified rice among poor children.

We ensure that the added micronutrients remain stable in the rice grains and are not lost during cooking or storage. We educate consumers about the benefits of fortified rice and be willing to accept it as a part of their diet.

We integrate Rice fortification into existing food programs, such as school feeding programs, to reach vulnerable populations.

Our Fortified rice can help improve the nutritional status of individuals, particularly children and women, who are at higher risk of micronutrient deficiencies. Rice fortification, particularly with iron, can help reduce iron deficiency and iron deficiency anemia, a common problem in many regions.

Fortification Process

Process Of Fortification Of Rice

Rice can be fortified by adding a micronutrient powder to the rice that adheres to the grains or spraying of the surface of ordinary rice grains in several layers with a vitamin and mineral mix to form a protective coating. Rice can also be extruded and shaped into partially precooked grain-like structures resembling rice grains, which can then be blended with natural polished rice. Rice kernels can be fortified with several micronutrients, such as iron, folic acid and other B-complex vitamins, vitamin A and zinc.

FRK stands for Fortified Rice Kernels. They are a crucial component of rice fortification programs, designed to combat micronutrient deficiencies.FRK are rice-shaped kernels that have been enriched with essential vitamins and minerals, such as iron, folic acid, and vitamin B12. The picture explains the process of fortification of rice.

Why FRK

Why FRK?

Why Fortification Of Rice Is Necessary?

FRK stands for Fortified Rice Kernels. They are a crucial component of rice fortification programs, designed to combat micronutrient deficiencies. Here's a breakdown of what they are and why they are important:

What are Fortified Rice Kernels (FRK)?

FRK are rice-shaped kernels that have been enriched with essential vitamins and minerals, such as iron, folic acid, and vitamin B12.

Confronting & Tackling Malnutrition

Through the Integrated Child Development Scheme (ICDS).

The Integrated Child Development Services (ICDS) scheme is a very important program in India. Here's a summary of its key aspects:

Purpose:

1) It's a program aimed at the holistic development of children, specifically those under the age of 6, and also pregnant and lactating mothers.

2) It focuses on addressing malnutrition, health issues, and the developmental needs of young children.

Key Services:

1) Supplementary nutrition.

2) Pre-school non-formal education.

3) Immunization.

4) Nutrition and health education.

Jindal Rice Mills - the leading provider of FRK, particularly in the context of large-scale programs, tackle malnutrition through a strategic and multi-faceted approach.

The core strategy is to address "hidden hunger," which refers to deficiencies in essential vitamins and minerals (micronutrients) like iron, folic acid, and vitamin B12.

Fortified rice kernels are designed to deliver these crucial nutrients, helping to combat conditions like anemia and other related health issues.

Jindal Rice Mills - do effective implementation which involves collaboration with governments, NGOs, and private sector providers. These partnerships help to ensure efficient production, distribution, and awareness of fortified rice.